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NEW BALANCE 15K

PROJECT TYPE

BRANDING, ART DIRECTION, SCENOGRAPHY

YEAR

2023

CLIENT

NEW BALANCE

In addition to receiving special kits, runners had the opportunity to visit the New Balance store, where they accessed exclusive products, enjoyed a free trial of the new Fresh Foam 1080 v13 sneakers, and learned all the details about the latest launch from the brand's product manager, along with special guests such as influencers, doctors, and others.